Leadership, Branding, and Resilience: Brigitte Bojkowszky on Navigating Entrepreneurship and Aviation
Kyle Goodknight chats with Brigitte Bojkowszky about leadership, diversity, and challenges in aviation. They draw parallels between paramedic work and entrepreneurship, focusing on vision, mission, and values in branding. The discussion covers emotional branding, mission evolution, and education's impact on Brigitte's career. She shares her setbacks, teaching transition, and entrepreneurial insights. Key themes include personal branding, mindset, and resilience, with Kyle discussing his business pivot. The episode wraps up with thoughts on rebranding, storytelling, and how to connect with Brigitte.
Key Points
- Understanding your higher purpose and aligning it with your mission and vision is crucial for both personal and business growth.
- Building a personal brand that is distinct from your job or company can provide long-term stability and identity beyond your current roles.
- Resilience and the ability to pivot in response to setbacks are essential traits for any entrepreneur to successfully navigate their journey.
Get Bridgest Courses https://courses.bridgetbrands.com/?affiliate=PToat6
Conctact Dr. Brigitte Bojkowszky
Brand Identity Strategist | Fractional Chief Brand Officer | Int’l Brander | Business Educator | Leadership Trainer | Speaker | Author | BrandsTalk Host
Website BridgetBrands: https://www.bridgetbrands.com
LinkedIn: https://www.linkedin.com/in/bojkowszkyb/
amazon books: https://www.amazon.com/stores/Brigitte-Bojkowszky/author/B0DR2TN121?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true&ccs_id=2287eeb2-72a3-408c-98a6-b7c9651705de
Facebook: https://www.facebook.com/BridgetBrands
Facebook: https://www.facebook.com/brigitte.bojkowszky
Instagram: https://www.instagram.com/bridgetbrands
Twitter: https://twitter.com/BridgetBrands
Bluesky: @bridgetbrands.bsky.social
YouTube: https://www.youtube.com/@bridgetbrands
Let’s meet virtually 1:1: https://calendly.com/bridgetbrands/20-min-discoverycall
Please note that my preferred platform is LinkedIn and YouTube. Facebook not so much!
Brigitte Bojkowszky is a visionary Brand Identity Strategist and Business Educator with decades of global expertise in crafting transformative and impactful brand identities. She specializes in holistic branding, reshaping corporate brands, aligning cultures with values, and defining entrepreneurial and leadership identities. From her early career as a flight attendant to corporate leadership, academia, and ultimately entrepreneurship, Brigitte brings a wealth of experience and a proven track record of success. Her unique journey fuels her ability to connect deeply with her clients, helping them uncover their unique brilliance and step into their full potential with confidence and clarity. Dedicated to serving a higher purpose, Brigitte is passionate about empowering corporations and individuals to see their own greatness and embrace it. Through her work, she inspires her clients to align their inner values with their outward expression, fostering authentic, impactful brands that leave a lasting impression.
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Transcript
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