Unpacking SEO: Free Traffic, AI, and Future Trends with Brandon Leibowitz
Kyle Goodknight welcomes Brandon Leibowitz to discuss the intricacies of SEO and driving free traffic. They explore the importance of video content, the impact of AI in content creation, and the role of remarketing and paid ads in SEO strategies. Brandon shares insights on the future of SEO, including the influence of voice recognition technology. They also provide valuable SEO tips specifically for podcasters. The episode wraps up with information on how to connect with Brandon and some concluding thoughts.
Key Points
- Tailor your content and SEO strategies to your specific audience and industry needs, rather than following generic advice.
- Google's algorithm changes frequently, so continuously adapt and refine your SEO practices to maintain and improve your search rankings.
- Naming files with descriptive keywords before uploading them significantly enhances SEO, making your content more discoverable.
Brandon Leibowitz is the founder and operator of SEO Optimizers, a digital marketing company that helps small and medium-sized businesses increase their online traffic, leading to more clients, sales, and leads.
He began his journey in digital marketing in 2007 after graduating with a degree in Business Marketing. In his first role, Brandon handled marketing for a national e-commerce website, where he gained expertise in SEO, email marketing, affiliate programs, Google AdWords, social media, and web design.
In 2008, recognizing the growing need for businesses to market their websites, he founded SEO Optimizers. Initially, he balanced full-time agency work with freelance SEO projects. Recently, he transitioned to focus entirely on his company, specializing in boosting Google rankings through SEO, social media, and paid ads. Brandon is passionate about helping businesses achieve top search engine rankings and drive traffic to their websites.
Chapters
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| 2:11 | |
| 3:38 | |
| 5:41 | |
| 11:00 | |
| 12:29 | |
| 22:16 | |
| 25:08 | |
| 27:37 |
Transcript
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